Decision-making in real estate is highly influenced by digital information.

In the UAE alone, hundreds of thousands of Google queries related to real estate are made every day. The queries continue to grow by double digits, mainly driven by mobile.


How to generate leads effectively in real estate?

Email marketing remains the best digital channel in terms of ROI. 

  • Build and refine segmented, high-quality email lists.
  • Offer exclusive, targeted content supported by modern, mobile-friendly marketing technology.
  • Improve customer experience with advanced segmentation and timely lead nurturing.
  • Stand out from the competition. Don't spam, spray and pray – instead offer the right content at the right time.

Find out more


Take your real estate email marketing a step further

Stand out from the competition with multichannel tactis and advanced segmentation.

  • Capture inbound leads of specific interests with LianaMailer's Landing Sites.
  • Approach the inbound leads with automated welcome messages or a preview of the hottest properties.
  • Gather up browsing history, set up triggers and send out targeted, timely content.
  • Automatically transfer new leads to your sales team.

Find out more


LianaMailer™ Real Estate Edition

  • Responsive landing pages to show off the hottest properties and gather up inbound leads.
  • Segmentation module to send highly targeted emails based on property interests.
  • CRM integrations, e.g. Propspace to actively utilize your customer data.
  • Mobile-friendly email templates built with your brand look.
  • Triggered automated messages: warm up leads even past office hours or during holiday seasons.
  • Modern and user-friendly drag & drop editor: composing emails is easy and resource-saving.
  • Add video or animation to engage & entertain with your newsletters.
  • Top-notch reporting tools to analyze your results and ROI.

Ask us more

Chris Whitehead

We have been able to generate an enormous amount of high quality leads by using LianaMailer and LianaCEM for automated and segmented emails. Highly targeted emails are now essential part of our sales process and as the tools are integrated to our Propspace CRM, we never miss another lead. The Liana team support is great and we are especially pleased with the fact that LianaMailer is an evolving system that brings new product innovations within our reach.

Chris Whitehead Managing Director, ERE HOMES

Interested in LianaMailer for real estate? Request a free demo:

Liana tools are used by more than 3500 organizations worldwide





Coldwell Banker


GGICO Properties


97 % of LianaMailer users would recommend it to their colleagues