Lappset Group sends out Newsletters with LianaMailer

1. Starting Point

1. Starting Point

Lappset Group Ltd. is one of world's leading playground equipment manufacturers. The objective of Lappset was to find an easy-to-use, straightforward newsletter tool. The tool also had to easily adapt for international use since the tool was to be used in various markets in different languages. In addition, one of the most important criterion was the partner's reliability and the overall functionality of the service.

2. Planning and Execution

2. Planning and Execution Lari Suomalainen When using Drag & Drop editor, the templates adapt according to the content and need of the sender, not the other way around. The new editor has been a success among our customers. Lari Suomalainen Global Head of Sales, Liana Technologies

Communicative needs strongly steered the planning and implementation of Lappset's newsletter. The template and graphic layout were designed by an advertising agency and the Drag & Drop editor of LianaMailer was used for technical implementation. The Drag & Drop editor was considered to be an effective and quick way of managing content and composing newsletters.

3. Result

View image 3. Result Irma Kuukasjärvi LianaMailer is an excellent tool for creating newsletters, we already use it in several countries. Irma Kuukasjärvi Communications Manager, Lappset Group Ltd.

Lappset Group now has an easy-to-use and efficient tool for both internal and external communications. Their experience of the system and of their co-operation with Liana Technologies have been nothing but positive. Lappset also appreciates the desire of Liana Technologies to develop the system further and bringing new features and product innovations within the reach of existing customers.

What our customers think

With the reporting tools, it is easy to keep track on openings and clicking percentages and to target the messages to different groups. LianaMailer is significantly more efficient and more pleasant to use than the tools we had before.
Heidi Wilkman Project Manager, MTL - The Finnish Association of Marketing Communication Agencies
In LianaMailer we especially appreciate the ease of use and the possibility to modify letter templates. The service is constantly evolving and our suggestions for improvements are well listened to. We have been very pleased with LianaMailer and continuously look for new ways of making use of its features.
Juha Yli-Koski Marketing Manager, G4S Finland

Interested? Contact Us for More Information!

Interested? Contact Us for More Information!

Do not hesitate to contact us, ask for a demo and get to know LianaMailer better.

You will get the best idea of LianaMailer, its features and user interface by seeing it and trying it out yourself. By showing us your interest, you will get a free demo of LianaMailer at your own office or online. We guarantee that you will not be disappointed after seeing LianaMailer.

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