Marketing Automation

Carry Out Agile Marketing Automation

Carry Out Agile Marketing Automation Simo Ikonen With CEM your marketing becomes a targeted dialogue. In automations we rarely talk about segments anymore, we talk about individual and personalized communication. Simo Ikonen Sales Manager, Liana Technologies

LianaMailer newsletter tool automatically adapts to the LianaCEM marketing automation platform. Together LianaMailer and LianaCEM form a genuinely customer-based automation tool for marketing that can be used for trigger-based newsletter chains. Just as our other tools, LianaCEM is not an IT-system but created for people working with marketing and communications. Characteristic to all the Liana tools, it is surrounded by an intuitive user interface for which you do not need any programming skills. 

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Automated Messaging and Targeting on Individual Level

Automated Messaging and Targeting on Individual Level

By combining LianaMailer and LianaCEM tool you can create automated newsletter chains for customer care or lead nurturing. Under the hood you'll find raw data that is collected from various different sources: newsletter clicks, social media, online store purchase history or whichever channel the recipient leaves a digital mark. In messaging basically anything is possible, just use your imagination! You can nurture leads, take care of customer relations or increase sales by sending a reminder of an abandoned shopping cart. By listening and interpreting different sources and microsignals you will slowly get closer to the individual and towards a more targeted way of communicating.

What our customers think

With the reporting tools, it is easy to keep track on openings and clicking percentages and to target the messages to different groups. LianaMailer is significantly more efficient and more pleasant to use than the tools we had before.
Heidi Wilkman Project Manager, MTL - The Finnish Association of Marketing Communication Agencies
The workflow is intuitive all the way from editing to sending the messages. I don’t get insecure at any point.
Minna Keinänen Marketing assistant, Keuruu Electricity

Interested? Contact Us for More Information!

Interested? Contact Us for More Information!

Do not hesitate to contact us, ask for a demo and get to know LianaMailer better.

You will get the best idea of LianaMailer, its features and user interface by seeing it and trying it out yourself. By showing us your interest, you will get a free demo of LianaMailer at your own office or online. We guarantee that you will not be disappointed after seeing LianaMailer.

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